Our Story

We’re a company born out of the COVID-19 pandemic in June 2020. Like you, we felt a huge divide between isolation & togetherness. We also saw a huge gap between freelancer, creative agency, and client.

Our solution was to build an online work environment for creative freelancers & solopreneurs to have a constant connection point to find paid opportunities and enjoyment. We curated our Slack workspace and weekly event lineup for business development and wellness so our members could bring their most creative selves to work.

From community we found collaboration. With projects coming in that were two big for one superwoman, our Project Leads built teams of creative specialists who had joined our Slack workspace and attended our events. We embraced change and rethought how freelance work is done, together.

YELLE BELLE (She/Elle) & ANDREA UHL (She/Her)

In Creative Co-Founders

We’ve been on in-house marketing teams. We know job stability, teamwork, unlimited coffee, and major client work. But we also know why “Corporate America” feels too conservative for those creatives who are looking to break the glass ceiling.

We needed a middle ground. A work-life balance that unlocks our highest creative potential. A company that lets us be and lets us evolve. A collective that shares the stage and praises our arts.

We’ve been independent contractors. We know freedom, flexibility, unlimited vacation, and work-from-home. But we also know why they typically say “freelancer” is synonymous with “hustler” and feels isolating.

Ultimately, we just needed more PLUR in the work world! We met in a community environment in 2013 as LED-loving Ravers. Our tight-knit group hopped between music festivals together in the greater NYC area. Then, all the girlfriends stayed close and we watched our crew "grow up" out of the rave scene. We were inspiring each other professionally and were ready to start a creative community of our own.

So we assembled a team of forward-thinking, innovative, and visionary leaders to lead our Creative Collective / Creative Agency hybrid.

MEET OUR PROJECT LEADS
YELLE BELLE (She/Elle) & ANDREA UHL (She/Her)

In Creative Co-Founders

We’ve been on in-house marketing teams. We know job stability, teamwork, unlimited coffee, and major client work. But we also know why “Corporate America” feels too conservative for those creatives who are looking to break the glass ceiling.

We’ve been independent contractors. We know freedom, flexibility, unlimited vacation, and work-from-home. But we also know why they typically say “freelancer” is synonymous with “hustler” and feels isolating.

We needed a middle ground. A work-life balance that unlocks our highest creative potential. A company that lets us be and lets us evolve. A collective that shares the stage and praises our arts.

Ultimately, we just needed more PLUR in the work world! We met in a community environment in 2013 as LED-loving Ravers. Our tight-knit group hopped between music festivals together in the greater NYC area. Then, all the girlfriends stayed close and we watched our crew "grow up" out of the rave scene. We were inspiring each other professionally and were ready to start a creative community of our own.

So we assembled a team of forward-thinking, innovative, and visionary leaders to lead our Creative Collective / Creative Agency hybrid.

MEET OUR PROJECT LEADS